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Did you know 8 in 10 over 60s own their home in England, and this housing is worth a staggering £1.2 trillion?    

We’re a nation of homeowners, yet the number and quality of properties for older people to buy is woeful. 

Government and industry blame the poor supply on a lack of money, but housing wealth equivalent to the size of the entire country’s debt is loads of money in my view!

Two things need to happen. One - we need a new lifestyle choice that provides older people with a warm and convivial environment where they can still enjoy independence, choice and control. 

And two - we must rethink our attitude to the family home.  Will a four-bed semi stop us from getting lonely, provide support when we need it and ensure we enjoy a good quality of life as we age?

We’re building Evermore, a new type of family living where people own a purpose-built apartment but share their life with a group of like-minded friends, supported by a team dedicated to their health and wellbeing. 

Are you prepared to swap bricks and mortar for the chance to live happier, for longer?

Sara McKee, Evermore Founder and Director of Market Innovation

Follow Sara @SaraMcKeeFRSA


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